{"id":7836,"date":"2016-08-01T14:48:43","date_gmt":"2016-08-01T12:48:43","guid":{"rendered":"http:\/\/www.schmid.wp\/schmids-tailor-made-service-a-focus-on-glitter\/"},"modified":"2022-04-11T16:34:47","modified_gmt":"2022-04-11T14:34:47","slug":"schmids-tailor-made-service-a-focus-on-glitter","status":"publish","type":"post","link":"https:\/\/www.schmid.it\/en\/schmids-tailor-made-service-a-focus-on-glitter\/","title":{"rendered":"Schmid\u2019s \u2018tailor made\u2019 service: a focus on glitter"},"content":{"rendered":"

\"SitoN3_mini\"<\/p>\n

From being traditional footwear without great pretense, espadrilles have become in the past years a fashion icon. The merit goes to the fashion brands that improved the quality of the product, cleverly blending craftsmanship and innovation. Among those brands stands out Vidorreta. <\/strong>For next season\u2019s espadrilles, it has decided to use an exclusive material purposely conceived and created by Schmid. A special glitter enhanced with an embossed flower pattern, which makes it unique and inspired its name: Ramage.<\/p>\n

\"SitoN5_mini\"<\/p>\n

Glitter used like a painter\u2019s canvas <\/strong><\/p>\n

Inspired by action painting, made famous by Jackson Pollock in the 1950s, Schmid created a fine glitter using a dripping procedure. The thick drippings of colour on the glitter (used as a canvas) generate a dotted effect that is in contrast with the bright reflection of the surface.<\/p>\n

 <\/p>\n

Bright colours and airbrushing<\/strong><\/p>\n

Airbrushing glitter, <\/strong>instead, <\/strong>gives it a style that recalls street art. Here again, one can catch a glimpse of the brightness of this unique material through the sharp colours that decorate the surface, creating a pleasant contrast.<\/p>\n

\u201cOur ability to process glitter led us to achieve numerous \u2018on demand\u2019 projects, generating unique fabrics made studying new and exclusive processes,\u201d explains Schmid\u2019s chairman and CEO Paolo Ciccarelli. \u201cWe don\u2019t just produce glitter, we make the best glitter available on the market, creating products that our competitors haven\u2019t even imagined to make.\u201d<\/p>\n

\"SitoN4_mini\"<\/p>\n","protected":false},"excerpt":{"rendered":"

From being traditional footwear without great pretense, espadrilles have become in the past years a fashion icon. The merit goes to the fashion brands that improved the quality of the product, cleverly blending craftsmanship and innovation. Among those brands stands out Vidorreta. For next season\u2019s espadrilles, it has decided to use an exclusive material purposely […]<\/p>\n","protected":false},"author":7,"featured_media":6616,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[465],"tags":[333,365,391,388],"class_list":["post-7836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","tag-aerografia-en","tag-collezione-scarpe-en","tag-dripping-en","tag-espadrillas-en"],"acf":[],"yoast_head":"\nSchmid\u2019s \u2018tailor made\u2019 service: a focus on glitter - Schmid<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.schmid.it\/en\/schmids-tailor-made-service-a-focus-on-glitter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Schmid\u2019s \u2018tailor made\u2019 service: a focus on glitter - Schmid\" \/>\n<meta property=\"og:description\" content=\"From being traditional footwear without great pretense, espadrilles have become in the past years a fashion icon. 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